The Social, Cultural and Religious Roles of a Graphic Designer in Society

Graphic designers play several vibrant roles that ensure the development, survival, and sustenance of the society. It is no exaggeration to say that the products and services provided by Graphic designers ensure the smooth running of activities carried out in the society. Graphic designers educate, warn, inform, notify, entertain, etc. The Graphic artists play significant social, cultural and religious roles in the society.

Social Roles

Societal activities are promoted through the use of his products. For instance, the entertainment industry relies heavily on products in Graphic design. Cinematography, which is an aspect of the area is used for entertaining the young and old through its animated images and cartoons. Products in Graphic arts such as the production of hilarious books and other comic magazines that carries humorous stories coupled with satirical images are a mouth watering form of entertainment to the general public especially students.

The activities of the entertainment industry are communicated to the general public through communication tools such as posters, banners, flyers, handbills, etc. The identification of players and teams which are through jerseys bearing their individual names and flags of their respective countries are made easy as a result of printing.The programs of various sports are communicated to the general public through graphic design communication tools such as posters, banners, handbills etc.

Cultural Roles

In the traditional system of governance where a chief and his council (body of elders and other sub-chiefs) exercises authority over his subjects or members of the society, Graphic design products are greatly at work. Festivals, ceremonies, and rituals that are done in the society rely extensively on his products. These activities are relayed to the general public through posters, banners, flyers, and billboards. Cultural fabrics are printed with symbolic patterns that portray and educate us about our rich cultural heritage.

Religious Roles

Religious activities of the various religious bodies in the country are effectively carried out as a result of Graphic products. The location of the various temples, churches, shrines, and cathedrals are as a result of the signboards, signposts, billboards and banners carefully situated at vantage points. Without them, it would be very difficult for people to find the locations of the countless religious associations in the country. The printed attires which help us to readily identify roles that members of the religious group play. How will a new person in the church, mosque or shrine identify the leader of the religious group if not through the printed attire that they wear? Those with duties such as ministerial duties like ushers are identified by the printed stoles that they put on. Members of youth, men and women’s associations of several churches are easily recognized through the T-Shirts and association’s printed cloth. The interiors and exteriors of religious buildings are lavishly decorated with several wall hangings, buntings etc.

Also, the numerous posters, banners, flyers and handbills that inform members of religious programs, meeting days and times, harvest and fund-raising ceremonies are made possible by the Graphic designer. Church items are safely kept because of the comprehensive labels that have been done on them. The stickers, key holders, bangles and other church paraphernalia that attracts and draws new members into the various religious groups are as a result of him.

In some religious denominations, special books which are believed to be ‘holy’ such as the Bible and the Koran are used for teaching and disseminating the doctrines of the religious bodies. It can be said without exaggeration that the Graphic designer assists greatly in the smooth flow of religious activities carried out by the various religious bodies in the country.

The Health, Political, Educational and Economic Roles of The Graphic Artist

The Graphic artist is a visual communicator whose roles is quintessential in the areas of health, politics, education and economic advancement of a society. These unique duties are clearly discussed to show how effective any artist taking up this role can perform his responsibilities in the society.

Health Roles

The health personnel and workers are identified through the dress that they wore. The various medicines that they administer are nicely kept in well-designed packages to protect them from spoilage. The hospitals and clinics where patients are cared for are a product of contemporary African architecture. The hazardous chemicals, safety tools, and equipment used by the health personnel in discharging their duties are clearly labeled by him to avoid wrong applications and injury. Comprehensive instructions on how to use the medicine given at the health centres are clearly written on the attractive labels attached to their containers designed by him.

The health education which involves sensitizing the general public on deadly diseases and how to prevent them is done through communication tools such as posters, banners, flyers, and handbills etc. The locations of these health centres are made easy through signboards and billboards.

Political Roles

The activities of the various political parties in the country are made possible through the use of works by the Graphic designer. For instance, the emblems and logos with distinguishing colour schemes that help us to distinguish one political party from the other are as a result of him. Moreover, each of the parties makes the general public know of their plans for the nation as well as their campaigns through the use of posters, banners, signboards signposts, flyers, handbills and billboards which are all works of art. What about the locations to the various party offices? Is it not as a result of products done by the Graphic artist? In addition, the various T-shirts, caps, and other paraphernalia that party activists and supporters put on during political rallies and meetings are all products of art. In fact, without the products by him, political activities cannot be carried out.

Educational Roles

Teaching and learning activities in the various educational institutions are effectively carried out by the use of visual communication products. The uniforms and costumes that are worn by students that bear the emblems and logos designed by him help us to identify students of the various educational institutions. The numerous colourful and illustrative teaching aids that assist greatly in teaching and learning activities. School programs and locations of schools are broadcasted and made known to the general public through products such as banners, signboards, posters, and billboards. Other products like books and other stationery materials affect the teaching and learning processes directly. Announcements, school programs, and general information are made known to students through graphic communication tools such as posters, banners, handbills etc.

Economic Roles

Graphic design products are traded to earn income. People invest in the collections of works of art. The field of Graphic design also offers various employment avenues for members of the society such as Book Illustrator, Poster designer, Package designer, Cartoonist, Graphic animator, Stage designer, Printmaker etc. More importantly is the role Graphic design plays in the success of other trades. It helps in the marketing of products and services. Locations and other relevant information of firms and companies, as well as the products they produce, are nicely depicted on signboards and billboards. Posters, handbills, and flyers assist in the promotion of sales of products.

Cottage industries that help in reducing the unemployment numbers in the country are promoted and preserved through productions in Graphic design. Setting up a cottage industry in the area does not require a lot of capital when compared to other sectors like medicine, agriculture etc. With the acquired manual skills, together with few locally manufactured tools and raw materials, the Graphic designer can produce several creative works that he can sell to make a living in his own house. This helps in reducing the unemployment rates in the country.